100% Pure Natural Cosmetics
Make-up, body care & face care essentials
Discover the products by 100% Pure, the award-winning cult brand from California! 100% Pure forgoes the use of chemical and synthetic ingredients. The brand offers a wide selection of make-up products, body care and essential face care items backed by the power of nature. Browse their collection of lipsticks, foundations, shampoos and more.
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- With vitamin-rich fruit pigments
- Rich in antioxidants
- Various shades
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- For a flawless appearance
- With vitamins & antioxidants
- Nourishes the skin with precious oils
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- Long-lasting hold
- Moisturising
- Available in various shades
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- Intensively hydrating & conditioning
- Rich in antioxidants
- 100% natural
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- Smudge-proof
- Suitable for contact lens wearers
- Denser lashes
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- Creamy texture
- Wet & dry application
- Buildable coverage
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- Pure fruit pigments
- Silky-soft skin feel
- Skin-protecting properties
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- For a fresh finish
- Balances unevenness
- Suitable for face & body
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- With caffeine & antioxidants
- Stimullates hair growth
- Gently & effective cleansing action
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- Velvety & rich shades
- Nourishes with vitamins & moisture
- Rich in antioxidants
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- For a natural finish
- Rich in antioxidants & vitamins
- Choose your coverage
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- UVA & UVB filters
- Waterproof & unscented
- Easy to apply & non-sticky
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- Anti-inflammatory
- Improves the skin's blood circulation
- Gently brightens
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- Moisturizing
- Repairs
- Healthy looking hair
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- Rich in antioxidants & vitamins
- Pure vegetable pigments
- 100% natural
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- Refines the pores
- Skin-soothing
- Rich in antioxidants and vitamins
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- For increased volume
- Dries quickly
- Non-sticky & does not stiffen
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- Smudge proof
- Easy to apply
- Long-lasting & water resistant
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- Suitable for all skin types
- Vitamin C boost
- Brightening effect
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- Shapes & sets
- Fills in any sparse areas
- With conditioning oils
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- Moisturizing
- Nourishing
- Rich in antioxidants & vitamins
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- Repairs
- Provides suppleness
- Improves hair manageability
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- Defines the lashes
- Does not clump
- Strengthens & conditions
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- Suitable for all skin types
- Skin-smoothing properties
- Stimulates blood flow
All prices excl. VAT.
The products by 100% Pure live up to their name: they are made with 100% natural ingredients. The fully biodegradable formulas incorporate natural actives as preserving agents, such as Japanese honeysuckle, Canadian tumeric, a host of vitamins and a herbal blend that provides anti-aging effects.
100% Pure's innovative range of make-up products are pigmented using fruits and vegetables which are rich in antioxidants that offer free-radical protection. The packaging is printed in soy ink, is up to 100% recyclable and is largely manufactured using reusable materials, such as plastic, glass and aluminium.
Browse the top categories and products:
Face care: Deep Hydration Sheet Mask
Make-up: Long Last Liquid Eye Liner
Body care: Nourishing Body Cream
Hair care: Burdock & Neem Healthy Scalp Shampoo
100% Pure is 100% free from:
- synthetic ingredients
- artificial fragrances
- petrochemical substances
- chemical preservatives
- artificial dyes
- animal testing
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