Natural Eye Make-up Products

Eyeshadows, eyeliners & mascaras with natural ingredients for a defined look

Discover natural make-up for the eyes with certified plant-based products. From eyebrow styling to coloured eyeshadows and defining kajals to mascara - our natural cosmetics make your eyes shine, without the use of silicones, microplastics or synthetic fragrances.

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Eyes: 283 items

benecos Natural Eyeliner

benecos Natural Eyeliner, Black (1,13 g)

  • With precious wax & vitamin E
  • Talc free & without perfume
  • For an intense look
$2.50 instead of $2.78 ($2,216.01 / kg)

Delivery by November 09

Avril Mascara

Avril Mascara, Noir (9 ml)

  • Long-lasting and clump-free
  • Unique spiral brush
  • Nourishes & protects the eyelashes
$7.55 instead of $8.47 ($838.43 / l)

Delivery by November 09

benecos Eyebrow Designer

benecos Eyebrow Designer, Brown (1,13 g)

  • For a natural swing
  • Tames eyebrows
  • BDIH-certified
$3.34 instead of $3.72 ($2,957.98 / kg)

Delivery by November 09

Brow Control

lavera Brow Control, 01 Transparent (8,50 ml)

  • 2-in-1: brush & gel
  • Sets & shapes
  • Dries quickly
$6.70 instead of $7.45 ($787.79 / l)

Delivery by November 23

puroBIO Cosmetics Compact Eye Shadow REFILL

puroBIO Cosmetics Compact Eye Shadow REFILL, 25 Pink (shimmer) REFILL (2,50 g)

  • Matte & shimmer shades
  • For wet & dry application
  • With magnetic bottom
$5.03 instead of $5.68 ($2,012.22 / kg)

Delivery by November 09

Fruit Pigmented Ultra Lengthening Mascara

100% Pure Fruit Pigmented Ultra Lengthening Mascara, Blackberry (7 g)

  • Smudge-proof & water-resistant
  • Added shine & maintenance
  • Suitable for contact lens wearers
$23.90 instead of $27.01 ($3,414.39 / kg)

Delivery by November 09

Avril Eye Pencil

Avril Eye Pencil, Charbon (1 g)

  • Long lasting texture
  • Precise outline
  • Suitable for sensitive eyes
$3.35 instead of $3.81 ($3,353.70 / kg)

Delivery by November 09

puroBIO Cosmetics Eye & Eyebrow Pencil

puroBIO Cosmetics Eye & Eyebrow Pencil, 28 Dark Taupe, vegan (3,80 g)

  • Vegan & certified organic
  • Easy & precise application
  • Contains plant oils & vitamin E
$7.55 instead of $8.47 ($1,985.74 / kg)

Delivery by November 09

Avril Eyebrow Pencil

Avril Eyebrow Pencil, Blond Cendré (1 g)

  • With fine tip
  • Easy shaping and intensifying
  • Precision application
$3.35 instead of $3.81 ($3,353.70 / kg)

Delivery by November 09

Liquid Eyeliner

lavera Liquid Eyeliner, 01 Black (2,80 ml)

  • Suitable for contact lens wearers
  • Long-lasting
  • With valuable organic oils
$5.02 instead of $5.58 ($1,792.63 / l)

Delivery by November 09

Santé – naturally. Big Lashes Mascara 01 Black

Santé – naturally. Big Lashes Mascara 01 Black, 10 ml

  • For increased fullness
  • Plant-derived wand
  • Conditions & moisturises
$8.37 instead of $9.31 ($837.31 / l)

Delivery by November 09

Signature Colour Eyeshadow

lavera Signature Colour Eyeshadow, 05 Moon Shell

  • Suitable for all skin types
  • Ideal for contact lens wearers
  • Extra long-wear formula
$4.61 instead of $5.12

Delivery by November 09

Zao Refill Rectangle Eye Shadow

Zao Refill Rectangle Eye Shadow, 201 Matt Ivory (1,30 g)

  • Eco-friendly
  • Pleasant texture
  • Easy to use
$4.95 instead of $5.58 ($3,809.46 / kg)

Delivery by November 09

Soft Eyeliner

lavera Soft Eyeliner, 02 Brown (1,10 g)

  • Suitable for contact lens wearers
  • Intensive & long-wearing
  • Ideal for blending
$3.68 instead of $4.09 ($3,343.54 / kg)

Delivery by November 09

puroBIO Cosmetics Long Lasting Eyeliner

puroBIO Cosmetics Long Lasting Eyeliner, 01L Black (vegan) (1,10 g)

  • Lasts for up to 8 hours
  • Soft tip
  • Ideal for sensitive eyes
$7.13 instead of $8.00 ($6,483.82 / kg)

Delivery by November 09

Lily Lolo Mineral Eyeshadow

Lily Lolo Mineral Eyeshadow, Miami Taupe (vegan) (1,50 g)

  • Intensive mineral pigments
  • Particularly long-lasting
  • Fine, loose powder
$9.82 instead of $10.99 ($6,543.44 / kg)

Delivery by November 09

puroBIO Cosmetics Eyeliner

puroBIO Cosmetics Eyeliner, nero, vegan (1,30 g)

  • Light-weight & precise application
  • With plant oils & vitamin E
  • Unique colour intensity
$6.29 instead of $7.08 ($4,841.37 / kg)

Delivery by November 09

100% Pure Fruit Pigments Eye Shadow

100% Pure Fruit Pigments Eye Shadow, Mink (2 g)

  • Rich in antioxidants & vitamins
  • Pure vegetable pigments
  • Free from talc
$17.19 instead of $19.55 ($8,596.65 / kg)

Delivery by November 09

Terra Naturi Eyebrow Pencil

Terra Naturi Eyebrow Pencil, ICED COFFEE -​ 1 (1,50 g)

  • Shapes & fills in the brows
  • For a natural finish
  • Easy application
$2.05 instead of $2.33 ($1,363.84 / kg)

Delivery by November 09

Avril Eyeshadow Refill

Avril Eyeshadow Refill, Beige mat (2 g)

  • For eyelids, eyebrows & cheeks
  • Wide range of shades
  • For make-up palettes
$4.19 instead of $4.74 ($2,096.06 / kg)

Delivery by November 09

Lily Lolo Eyebrow Duo

Lily Lolo Eyebrow Duo, Medium (2 g)

  • For filling in and defining brows
  • Holds brows in place for a groomed finish
  • Fragrance Free
$13.08 instead of $14.62 ($6,539.72 / kg)

Delivery by November 09

Lily Lolo Big Lash Mascara

Lily Lolo Big Lash Mascara, 6,50 ml

  • Perfect opacity
  • Optimally separates the lashes
  • Suitable for sensitive eyes
$17.98 instead of $20.02 ($2,765.51 / l)

Delivery by November 09

Volume Mascara

lavera Volume Mascara, Black (9 ml)

  • Lends structure, volume and radiance to the lashes
  • Precise and easy handling
  • Ideal for contact lense wearers
$6.45 instead of $7.17 ($716.70 / l)

Delivery by November 09

100% Pure Green Tea Fiber Brow Builder

100% Pure Green Tea Fiber Brow Builder, Soft Brown (4,50 g)

  • For increased volume
  • Dries quickly
  • Non-sticky & does not stiffen
$22.21 instead of $24.68 ($4,936.15 / kg)

Delivery by November 09

Eyebrow Powder Duo

lavera Eyebrow Powder Duo, 1,60 g

  • Natural definition
  • Use individually or combined
  • Precision application
$6.45 instead of $7.17 ($4,031.43 / kg)

Delivery by November 09

100% Pure Long Last Liquid Eye Liner

100% Pure Long Last Liquid Eye Liner, Blackberry (7 ml)

  • Smudge proof
  • Easy to apply
  • Long-lasting & water resistant
$26.42 instead of $29.80 ($3,773.71 / l)

Delivery by November 09

puroBIO Cosmetics Eyeliner "On Fleek"

puroBIO Cosmetics Eyeliner "On Fleek", Felt Tip (3 ml)

  • Available with two different tips
  • Intensive colour
  • Silky-matte finish
$9.65 instead of $10.80 ($3,215.83 / l)

Delivery by November 09

100% Pure Maracuja Oil Mascara

100% Pure Maracuja Oil Mascara, Black Tea (7 g)

  • Defines the lashes
  • Does not clump
  • Strengthens & conditions
$23.90 instead of $27.01 ($3,414.39 / kg)

Delivery by November 09

Multipurpose Pencils for Eyes, Brows & Lips

Zao Multipurpose Pencils for Eyes, Brows & Lips, 552 Dark Brown (1,14 g)

  • For eyes, lips & brows
  • Nourishing formula
  • Easy to blend
$8.31 instead of $9.31 ($7,285.96 / kg)

Delivery by November 09

Fresh Cucumber Volume Mascara Extra Black

Santé – naturally. Fresh Cucumber Volume Mascara Extra Black, 12 ml

  • Ideal for use when looking fatigued
  • Coats even the finest lashes
  • For a radiant appearance
$8.37 instead of $9.31 ($697.76 / l)

Delivery by November 09

Guide: Naturally emphasise the eyes

The eye area is especially sensitive, so it's important to choose natural cosmetics that contain skin-friendly oils, mineral pigments, and gentle formulations. Natural eye products are generally well-tolerated and lower the risk of irritation while still offering vibrant colour and definition, all without synthetic fragrances or preservatives.


Tips for expressive, natural eye make-up

1. Define the eyebrows

Softly shaped brows enhance the eyes and define the face.

2. Targeted colour placement

Apply eyeshadow in layers and blend gently for soft transitions.

3. Emphasise the lashes

Natural mascara with nourishing oils provides length and volume without drying out the hairs.


Frequently asked questions about natural eye make-up

Are natural mascaras as effective as their conventional counterparts?

Yes, many contain nourishing ingredients that add length, curl and volume without the use of harsh chemicals.

Can I use natural make-up on sensitive eyes?

Yes, mild formulations reduce the risk of irritation and are well-tolerated.

How do I choose the right kajal?

Choose a soft texture for lighter lines or a more intense formula for defined accents.